Branding Product Marketing SaaS Marketing Filum was established in 2021 to create a data platform that enables businesses to evolve and prosper through data utilization. After two years of product development, Filum has refined its vision. They have transformed their business solution into a CX Platform, emphasizing that creating excellent experiences is crucial for unlocking sustained business growth. A fresh marketing challenge for Filum is to identify its ICP for the new product line and establish itself as the premier CX Platform in the industry for midsize and large enterprises. Dr. Hung Tran Founder “I'm profoundly impressed by Chloe's remarkable impact, particularly in the dynamic sphere of Product Marketing. Her hard work and dedication go beyond the ordinary; her deep-dive research has revolutionized our product packaging and positioning, aligning them with world-class standards. Her ability to transform framework into action has elevated our brand and inspired our team to pursue excellence relentlessly.“

CRM Data Analytics Marketing Automation GuardRails, a startup SaaS, provides a DevSecOps Vulnerability Management platform. The company boasts a distributed team of over 70 members operating remotely across the Asia-Pacific (APAC) and Europe regions, serving clients in 8 distinct regions and territories. The Marketing Team was focused on pinpointing the specific segment for refining their digital and offline marketing strategies. By analyzing customer data, industry trends, and competitor strategies, they were able to pinpoint key demographics and firmographics that showed the most potential for conversion. Concurrently, the sales team was seeking an increase in qualified leads to bolster revenue generation efforts. Mr. Danny Bean Former Senior Marketing ManagerFounder Praise for Chloe: Giving More Insight into CRM Data “Helping the Marketing Department with creating Dashboards to better understand the Minefield of data from all different sources. Painting a slightly clear picture little by little... Thanks for your help!”

CRM Product Marketing Marketing Automation AIA Insurance is recognized as one of the largest insurance companies in Vietnam. Previously, the company heavily relied on direct sales channels and agents. The sales department, consisting of over 60,000 agents, faced a significant challenge during the pandemic due to restrictions that limited face-to-face interactions. The "FreeCOVID-Freemuim" campaign made remarkable progress, achieving impressive sales outcomes. This success led the campaign to receive the prestigious "Most Successful Campaign of the Year" award, highlighting the effectiveness of utilizing comprehensive multi-channel marketing automation and nationwide channel support. Mr. Trinh Xuan Thao Former Digital Marketing Manager “Chloe has been an indispensable asset to our team. Her expertise has significantly contributed to the success of our campaigns, and her ability to turn challenges into opportunities has exceeded our expectations and set new benchmarks for excellence. I am immensely proud of her achievements and am grateful for the passion and energy she brings to our team. Chloe's contributions have been pivotal in driving our campaign forward, and it's a privilege to work alongside such a talented and committed professional."

Inbound Marketing Product Marketing SaaS Marketing GrowSteak, a digital transformation agency, and HubSpot Platinum Partner offers Inbound Marketing and Digital Transformation Solutions. In 2019, they were ranked No. 1 in the Asia Pacific region because this business has solved the growth problem using the Inbound Marketing. However, since inbound marketing was untested in the Vietnamese market, GrowSteak faced challenges in demonstrating its growth model to clients using this approach. Their objective was to showcase that Inbound Marketing is a reliable method for business growth and attracting new customers. Mr. Tran Anh Dung Chairman "Trang, as our Head of Growth, has masterfully harnessed her expertise in Inbound Marketing to drive unparalleled success. Her market insights have significantly propelled our growth, making her an invaluable asset to our team and a leading force in our industry."